Profile launches DI.hub to bridge digital banking and investments

By Gloria Methri

Profile Software has launched a Digital Investment Hub (DI.hub) solution within Finuevo Digital, a next-generation digital banking platform. This module empowers banks and investment firms to seamlessly integrate banking and investment functionalities within a single digital solution. It aims to provide retail and corporate clients with a unified, secure, and highly efficient digital experience.

Designed to integrate effortlessly with a financial institution’s existing digital banking services and any investment platform, the module is also fully compatible with Profile’s Axia Suite. It is an ideal solution for investment firms looking to enhance their wealth and investment management offerings without overhauling their current infrastructure.

The DI.hub solution empowers users with real-time access to their investment portfolios. It offers a comprehensive suite of advanced features, including the ability to view portfolio performance, analyse equity charts, and route orders directly from a single solution. Users can also manage private banking operations, monitor cash accounts, and execute a wide range of financial activities, all within the same solution.

Through Finuevo Digital’s unified single sign-on system, users can access both their banking information and investment portfolios, eliminating the complexity of managing multiple platforms.

A key differentiator of the DI.hub solution is its incorporation of AI.Adaptive is Profile’s advanced AI solution, which introduces agentic functionality. This technology enables clients to interact with their portfolios through intuitive text-to-action commands—such as issuing voice instructions to route orders, retrieve portfolio performance data, or explore financial insights with exceptional accuracy.

“This innovative module solidifies Profile’s Finuevo Digital as a next generation solution for banks but also for investment firms” says Evangelos Angelides, Chief Executive Officer at Profile. “By offering compatibility across web and mobile platforms, integrating banking and investment features, and incorporating cutting-edge AI, Profile continues to set the standard for innovation in financial technology.”

With proven deployments in top-tier financial institutions across the UK and Southern Europe, banks trust the DI.hub and investment firms seeking to modernise their investment management capabilities.